October 2, 2010

LeadFort sponsors the Debt Settlement Leadership Conference which will take place at the Wynn Resort Las Vegas from Oct. 10-12, 2010

Visit us at booth # 7

September 1, 2010

LeadFort goes LIVE! After being on the development stage for over two years, LeadFort rolled out with the new Sales Force Automacion, CRM and Lead Management online solution.

Lead management is the process of contacting, qualifying and converting leads into customers.

Your company needs a complete yet easy-to-use online lead tracking software system - one that helps your sales people make more sales to more people in less time.

LeadFort helps sales people get more done in less time with its 'Click Action' buttons. These are user definable buttons that will do multiple actions with a single click of a mouse. For example, suppose you routinely send a thank you note with a white paper after an introductory phone call and then schedule a follow up call to discuss the paper the next week. Those activities can all be programmed to a single click of the mouse.

There are 5 major stages in the Lead Management lifecycle:

1. Capture New Leads - The first step is to get leads into the system quickly. Leads can come from just about anywhere - your website, a lead provider like LendingTree, a referral, marketing list, etc. LeadFort provides a variety of lead source integration tools including web forms, xml/http posts and import tools.
2. Distribute Leads - Once leads are received, it is critical to route them in real-time to your sales agents. LeadFort leverages our proprietary intelligent lead distribution engine to do this.
3. Track & Disposition - After your sales agents receive leads, they must diligently call, email and log activity as they work toward conversion. LeadFort creates an easy process for systematically working leads to be sure that no leads are wasted.
4. Convert or Nurture - Not all leads convert immediately, but a large portion of leads convert eventually with diligent and effective follow-up. That is why lead nurturing is critical to have regular touch-points with prospects until they are ready to buy.
5. Analyze Results - The last and most important step in the sales process is analyzing how effective your sales and marketing has been. LeadFort provides powerful and easy to use reporting and metrics tools that make it easy to understand your true ROI.

Lead management is for managing leads during the sales process. CRM is for managing customers after the sale has been completed. Companies often "think" they need CRM when in fact, after contacting LeadFort, they realize they need lead management not CRM.

LeadFort is customizable for you and your industry. The field names, forms, dashboard charts and many other functions can be tailored to suit your unique way of doing business resulting in time savings for you and your team.

With LeadFort you get feature-rich sales management software that is easy-to-use PLUS personal guidance from LeadFort experts. LeadFort Partners are with you from start to finish.